New project – Moscow web-portal
Homepage.ru – introduced by Media3 company the largest Russian private media holding. It’s the first original web project developed from point zero. Thus Media3 company increases influence on Internet - rapidly growing segment of Russian media market.
Media 3 company General Manager Alexander Strakhov, Deputy General Manager for Content Vladimir Borodin, Internet Project director Boris Tylevich and
Homepage.ru designers introduced project on presentation to journalists and advertising business representatives.
“On Media3 company presentation held in April we discussed four priority branches of media business – mass media communication, printing establishment, press distribution and Internet, up to this day we had Internet versions of our newspapers and a few more projects like “Big Telephone Directory”. Formation of own large scale Internet project is result of our goal-oriented work in rapidly growing Internet media business”, closed joint-stock Media3 company General Manager Alexander Strakhov said.
Investment to project realization and beginning development is about 50 million rubles. According to our plan Homepage.ru will reach breaking point in 2010. Media3 company relies upon rapid growth of Internet projects part of income in total revenue of the Group;
Homepage.ru must reach leading position in following 3-5 years.
City portal
Homepage.ru will advise how and where you can spend free time in Moscow. The project is oriented on Muscovites at age 22 – 50 years; the core audience consists of young professionals at age 25 – 35 years and parents of pre- and school going age children.
The authors tried to define the most topical demands of hundreds of thousands Muscovites. Homepage.ru journalists created original problem solving tutorials you can find them in “Subjects” section.
There you will also find descriptions of places to have a rest, make an appointment or solve a problem. Citizens will help to make ratings of anything that can be useful to Muscovites. This information web-site visitor can find in “Places” section.
In the “Events” and “News” sections the “must see” event announces are published. The best events will be recommended by
Homepage.ru daily. Web-portal will publish news interesting to any Muscovite.
One of the main
Homepage.ru project ideas is the possibility of users active participation in web-site life, filling it with advises, photo and video information, schemes – there will be a lot of them.
Homepage.ru project is developed by team of professional programmers, editors, managers, experienced in successful internet-projects and mass media industry. 30 people worked in Homepage office when the project was officially opened.
Media3 company works on Homepage.ru project in close co-operation with other assets of the holding. Web-site database is taken from “Big Telephone Directory”. This information was tracked down by “Extra-M Media” publishing house. The print media advertising opportunities will also be used.
Media3 company will develop Moscow web-site during next two years.
Homepage.ru branches will be opened it largest cities of Russia and neighboring counties in future.